Good preparation is the key to staging a home efficiently
How did Rave Home Staging grow into a million dollar company in just six years? We certainly couldn’t have done it without our skilled and dedicated team of stagers, movers, and assistants. But the real trick to staging a home effortlessly is simply planning ahead.
Any given week, we know exactly how many homes need to be staged and destaged to keep our inventory moving. Each of our stagers begins planning how they’ll stage a property days in advance. From taking measurements to pulling the perfect statement pieces for a given neighborhood and house, that planning stage is what makes everything fall into place. Follow along on the video to see how Monica prepares for one of her staging jobs.
Know the neighborhood
Get a feel for the neighborhood where you are staging. If you don’t know:
- Whether or not there are nearby schools
- The price range of the surrounding homes
- What sort of entertainment is located nearby
Then chances are, you’ll have a hard time pinpointing the most likely buyer for a home. Once you’ve nailed down the most likely demographic to buy the home, it’s time to look at psychographics.
How will the home be used?
Where would a TV most likely go? Where could you put a “drop zone” for bags and keys by the front door? What about the kids—where will they play or do homework?
These are just a few of the questions running through a stager’s mind as they survey a house. You want to make a potential buyer feel immediately at home. You don’t want them to wonder if the space will actually suit their needs.
Working with difficult architecture
Sometimes we don’t get to work with a friendly space. As Monica explains, square rooms don’t work well for a standard bedroom layout. You may have to get creative, which is another reason why planning these rooms out ahead of time can save you a lot of strife later on. Focus on how the space would actually be used, not what simply looks good.
Picking out staging pieces
You should already have some idea of what pieces you need before you go to pick out furniture and accessories. Good notes, measurements, and photos of the space are key here! As you are picking pieces, keep color in mind. You don’t need to make the whole home color-coordinated. In fact, that can make a property seem less homey. But it helps to keep some themes of style and color throughout the home.
Stay organized at every step of staging a home
This is especially important at Rave Home Staging, where we have multiple stagers picking out inventory in our warehouse each week. Label everything by who’s using it and what room it’s going in. You should also label how many of each item (like pillows, chairs, or lamp shades) you need. This helps our movers make sure they have everything the stager needs in the truck and ready to go. But it also helps stagers keep everything organized once they actually start placing items in the house.