Podcast: Play in new window | Download
Podcast (building-a-national-brand): Play in new window | Download
Getting Realtors to Take the Home Staging Industry Seriously
Far too often, Realtors seem to think that home stagers are simply another cottage industry of bored housewives who have nothing better to do than go to a little decorating of homes for sale. It’s time that the home staging industry changes it’s message so that Realtors will take us seriously.
No more pretty talk. Starting using the language of ROI
In my company, Rave Home Staging, we always talk to our customers about the return on value that we will provide to them. Unfortunately most home stagers want to talk about design, decor, and furniture. We also want to be just a little bit too nice.
You have to listen to understand what I mean.
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