As professional home stagers, we always need to be on the look out for ways to market ourselves. Unfortunately, unless you’ve already done an incredible job of marketing your business and have a steady stream of customers, marketing is something you’ll never outgrow the need for. Even if you do have a steady stream of customers, creating new and fresh content is mandatory to keep your search engine status.
Using your home staging portfolio to market your business
In order to consistently market yourself with as little work as possible, it’s great to use what you are already doing – hopefully that is staging! Professional photos are a key part of making the best impression possible. If you don’t know how to take a great quality photo, then include professional photos as part of your fees to the homeowner and agent and share the photos. This will create a win-win scenario. Homes that have great photos consistently sell faster because more buyers are lured in to view the property.
Now that you’ve got great photos, here are five ways to make the most of them.Read More