No doubt when you took your home staging training class you were told that having a social media presence is important to the success of your business. What you may not have been told is that not all social media is equal. This is not necessarily meaning that any social media site is better than…Read More
If you are starting a home staging business or already have one, then you probably know how important it is to be found in search engines. There are so many changes happening to SEO lately that it is often hard to know what is the best method of building SEO. One thing that has become…Read More
The general consumer believes that home staging is about keeping things neutral. Front door wreaths are typically personality driven. Does this mean that they should come down when selling your home? Are front door wreaths actually too personal a touch for home staging?
Home staging doesn’t mean depersonalizing. It means knowing your home buyer.
To clear up this question, one of the first things we need to do it clear up the number one myth of home staging. What we typically hear is to depersonalize, depersonalize, depersonalize. The truth is that a home without personality is completely boring. This is true even when selling. Have you ever seen a model home that was without personality? No, of course not! They are overtly personalized actually. This is because that designers for these communities have had a lot of demographic information given to them about WHO is buying the home. Everything is wrapped around that person, or ideal home buyer.Pin It Read More
I found some useful home staging bathroom tips via my ScoopIt feed this morning. Over and above cleaning, down to bleaching the grout to get the space be appealing, it was the ideas on how to make the space feel relaxing, and spa like. This might seem contrary to how we all actually use our bathrooms. Most…Read More
Over the last two posts – how to price your home staging services Part I and Part II – we have been talking pricing strategies and how to make good money in the home staging business. Here, we will look at how having a team (or just an assistant) can affect your pay… in a good…Read More