When it comes time to sell your home, it’s important to realize that the manner in which real estate is sold has changed over the years. In years past, a property’s price and location were enough to sell it because buyers were not as design savvy or picky as they are today. In the current…
Read MoreStagers Use Color Strategically To Attract The Right Buyer
When I think about how stagers use color as a tool to attract the right buyer, I remember back to when I was a voice-over actor. The frequent and least helpful advice we’d get from inexperienced casting folks or worse, directors, was to “do it again and this time a little more… “orange”! O–kay! Er… more cheerful? Zestier? In some way inflecting a searing punch of color? It usually meant more smile, faster or more energy. I think?
Pin It Read MoreFrom Before to After: What Lies Between and its Perceived Value
As consumers, we buy our products and services based on our understanding of the benefits and value in relation to what we are willing to pay. Home staging is a service that is often undervalued by consumers because of their lack of understanding of the process, skills and talent required to take the project from…
Read MoreKey ingredients stir-up successful home sales
A successful home sale can really be broken down to just a few simple key ingredients. A good sales mix would be the location, price, condition, marketing and the balanced motivation of the buyer and seller. There is no disputing that the location of a property and its setting can specifically influence its value. Sellers…
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