The right time to hire new team members I’m often asked, “When is the right time to hire new team members?” While every business is different, the general answer, for me, is that it’s time to hire when you aren’t able to maximize your sales efforts, or revenue generating activities because you are too busy…Read More
As a leader in the home staging industry, I often see other training companies posting information about starting a home staging business with little to no money. I see posts about how, after training, you can make a six figure income with almost no financial investment. I’m not going to say that it’s not possible, but at a minimum, this philosophy sets you up for mediocrity, if not outright failure.
Starting a home staging business
Aside from the money you will initially invest in a home staging training course, here are some of the other start up costs you’ll need to consider:Read More
When you are selling your home, it’s important to have a clean and streamlined kitchen. Potential buyers will open drawers, cabinet and pantry doors, and snoop around everywhere. It’s their right too. They are interested in buying and want to know how much space there is. They want to know what the condition is on the inside of cabinets and appliances. In the same way that your closets can say a lot to potential home buyers, so can what’s inside your kitchen.
What to Toss Out From Your Kitchen When Selling Your HouseRead More
In our online home staging training program we discuss various parts of the design process, including elements like visual weight. Visual weight typically comes from not only the size of an object but also the material it is made from. Have you ever had the experience of lifting a piece of furniture only to find…Read More
The general consumer believes that home staging is about keeping things neutral. Front door wreaths are typically personality driven. Does this mean that they should come down when selling your home? Are front door wreaths actually too personal a touch for home staging?
Home staging doesn’t mean depersonalizing. It means knowing your home buyer.
To clear up this question, one of the first things we need to do it clear up the number one myth of home staging. What we typically hear is to depersonalize, depersonalize, depersonalize. The truth is that a home without personality is completely boring. This is true even when selling. Have you ever seen a model home that was without personality? No, of course not! They are overtly personalized actually. This is because that designers for these communities have had a lot of demographic information given to them about WHO is buying the home. Everything is wrapped around that person, or ideal home buyer.Pin It Read More