Change your business in days. Step up to the next level by learning the techniques that have created the most successful Home Staging Companies in North America.
Focusing on marketing, design, negotiations & profitability will spark a new passion and focus your vision.
The Intensive 2 day Advanced Design and Marketing course for Home Stagers consists of classroom training, which will increase existing Home Stagers skills and knowledge in areas such as operating a Home Staging business, creating intense relationships with clients, advanced design and creativity, future trends, and secrets to designing stunning installations to attract the luxury markets, just to name a few. Best of all, it is instructed by one of the premier experts in the real estate design and home staging industry - Matthew Finlason himself.
Pin ItOver 92% of today’s buyers use the internet to preview homes before viewing them. With so much access to online showings, many sellers are using the Seller’s agent to view and negotiate their favorite properties. Real Estate Expert Erica Rose Siegel and Home Staging Expert Tori Toth discuss why you should have a buyer’s agent if you are purchasing a new home. Pin It
Birgit Anich of Birgit Anich Staging & Interiors in Norwalk, CT, one of our Advanced Marketing & Design Graduates, shows that home staging today is more than boring & neutral, instead lifestyle image targeting potential buyers creates a level of sophistication and allure. Compelling vignettes create a story that pulls buyers into the home, making more emotional, compelling and memorable. These subjects are taught in great detail in the SAR exclusive Advanced Staging Course taught by HGTV home staging guru, Matthew Finlason, most memorable for his high energy show, The Stagers.
To learn more about Birgit Anich, visit her website or her facebook fanpage. You can also follow her on Twitter.
Donna Dazzo and I have met a few times. I’m always interested in her perspective because she is so refined and so business oriented. Most of the home stagers that I meet are serious creative types that leave a lot of the business to someone else, or simply fly by the seat of their pants. Reading her bio, I’ve learned why.
Home stagers seem to come from all walks of life and a variety of backgrounds. It’s the life lessons that they picked up along the way that seem to make up a huge part of whether or not they will be successful.
It’s easy to see that SAR Instructor Karen Otto has an eye for space, vignettes and rustic charm. Showing off her new ability to photograph the art in her craft, Karen uses her personal treasures to evoke emotion in her personal stage – a trick taught by HGTV’s Matthew Finlason in his groundbreaking Advanced Staging Course.
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SAR Advanced Design & Marketing graduate, Donna Dazzo, provides another stunning stage, this time in Battery Park City. This 3 bdrm, 3.5 bath is offered by Corcoran, at $2,099,000.
To learn more about this property, view their listing. To learn more about Donna Dazzo, visit her website, Designed to Appeal.
Pin ItKaren Simpson of Designs by K in Auburn Washington, recently staged this gorgeous Admiral Craftsman that sold in only one day. If you live in the Auburn area and are thinking about staging to sell, you should definitely be in touch with Simpson.
Watch this video to see how the lifestyle staging worked beautifully in this very modern listing presentation.
843 from Josh Phoenix on Vimeo.
Home staging RESA Convention Wrap Up www.stylishstagers.com Stylish Stagers, Inc. is honored at the Real Estate Staging Association Convention in Las Vegas. Stylish Stagers, Inc. owner, Tori Toth talks about the convention’s highlights and thanks Shell Broadnax for her efforts in putting together this annual event. www.realestatestagingassociation.com
If you are thinking of staging a home for sale, you should check out this recent article by Birgit Anich on Staging Facts for Home Sellers.
Betti Bondi recently interviewed Birgit Anich in The Hour, one of the largest papers in Connecticut. In this article, Anich discusses the seven top investment returns.Pin It
Matthew Finlason, well known from HGTV’s hit show, The Stagers, was on Selling LA this past week (Episode 203, The Challenge of Making Decisions). For those of us who love Matthew, which is pretty much everyone he meets or has seen his passion and flair for both design and drama, this was another moment to soak in his high flying energy.
As always, his staging work was impeccable and his time on the show left us wanting to see more of him – even though that’s not what this show is about. (Can we please get another season of him on The Stagers?… This guy needs to be back on TV. I think it should happen, could someone get on that?)
photo from la.curbed.com
In the end, Matthew’s staging turned a dated, worn out home – needing in excess of $500,000 in work into a showpiece that sold in days – with multiple offer and closing at $5000 more than the $2.5M list price. Well done…
If you would like to see more photos or a comprehensive view of this episode of Selling LA, visit la.curbed.com.
Staging and {stunning} inventory provided by Meredith Baer & Associates.
Pin ItTori’s unorthodox approach to home staging stands out in this candid video. Adding a little comedy may be just what you need to break through the brick wall of canned staging tips and get to the reality – your home is a product for sale. You need to market it like one.
Tori Toth is owner of Stylish Stagers, Inc in New York. For more information, visit her website, or become a fan on facebook.
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