Making GREEN Improvements when staging your home to sell


Going GREEN doesn’t have to just mean being environmentally conscientiousness.  It can also mean getting a little more green in your wallet when staging your home to sell., a leading site on all things real estate related, conducted a survey and found the top nine DIY home improvements. The top 5 GREEN home improvements that […]

Linda Barnett provides staging tips for selling your home

Linda Barnett, of Home Matters, LLC in Indianapolis, IN provides tips for staging your home for sale in this short three minute video.  This video offers easy steps for the DIY home seller.  Of course, we always recommend that you hire a professional home stager to ensure that your maximize your time and return on […]

The Social Marketing Roadmap. Advice from the experts.


I ran across this infographic last night.  What I love is that it’s clear and concise information from the top names in social marketing today, advising how to grow a successful business through social media. Social media marketing is now one of the top performers in the marketing field. If you think facebook, twitter, linked […]

Online home staging training courses can be a field day!

annie with sticks

My dear friend & collegue, Jackson West (who I adore), wrote a blog several years ago that stated, home staging training online courses are no field day. As I’ve always been a true believer of hands-on staging being a key ingredient for success, bringing my staging classes online while still providing quality training, left a […]

Using technology & systems to make a successful business

If you were at the Real Estate Staging Association (RESA) Convention this year, you should have had one very powerful takeaway.  Systems and technology are the key to having a successful home staging business. As home staging is effectively a subset of the real estate community, I thought some recent studies might shed light on exactly how […]

How to make a successful business: Content Marketing

Content is KING, at least in today’s social media driven world.  In order to create a successful business and have an online presence, you will need to understand how content marketing can created increased visibility, a wider reach and immediate expertise status. In the infographic below, you’ll notice that, on average, blogs provide 434% more […]

Becoming a Home Stager: Running a Successful Home Staging Business Part 3: What’s the Plan?


Perhaps the one quote that illustrates the need for a strong business plan is from the book, What they don’t teach you in Business School. Mark McCormick conducted a study from the 1979 Harvard MBA Program. In that year, the students were asked,

Have you set clear, written goals for your future and made plans to accomplish them?”
Only three percent of the graduates had written goals and plans; 13 percent had goals, but they were not in writing; and a whopping 84 percent had no specific goals at all.

Ten years later, the members of the class were interviewed again, and the findings, while somewhat predictable, were nonetheless astonishing.

Read the blog to find out how it turned out…

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Realtor Meets Stager a Web Training Series

Tori Toth, of Stylish Stagers, INC, has joined with Erica Rose Siegel for a new web training series, Realtor Meets Stager.  In this series, they will discuss and debunk many of today’s misconceptions about real estate and home staging.

Some of their topics include:

  • Why complicate the buying process by getting another Realtor involved?
  • Why waste time getting pre-approved when you haven’t even found the home?
  • Why throw money away on staging a vacant home?
  • Why should I take my pets out of my home for an open house?

Stay tuned for what is sure to be an educational and entertaining web training series.

WECT TV News: Home Staging can make it easier to sell your home

In this video by WECT TV, it is clear that home staging will make it easier to sell you home in today’s difficult real estate market.  Jessica Pirone with Just Perfect! Home Staging & more is featured in this news segment, showing off the wheres, whys and hows of home staging in Wilmington, NC. As […]

How does Social Media affect your Home Staging business?

Wonder how social media affects your home staging business? This video shows, without any exception, that social media is taking over and modifying the business world as we know it. Everything today is “Facebooked”, “tweeted”, “linked in”, or “pinned” – as well as a million other types of activities.