Agent Meets Stager Episode 2: Vacant Home Staging

Agent Meets Stager Episode 2 focuses on vacant home staging. Tori Toth, of Stylish Stagers, talks with Erica Rose Siegal, Exit Realty. Erica’s first question for Tori centers around the question,

“Why should home sellers spend thousands of dollars on vacant home staging when they are selling and carrying costs are already so expensive?”

Toth’s answer begins with industry standards like, “Only 10% of buyers can picture what a vacant home would look like with furniture, art & accessories.” Breaking down the time saved on market, which means saved carrying costs, and typically higher offers more than pays for staging fees.

Staging a vacant home should be thought of as an investment, not an expense.  The ROI, for staging, particularly when it comes to vacant homes, is tremendous. Contact your local home stager for details on local statistics.

You can also check out the RESA Consumer Guide to Staging which will provide valuable information on statistics, tips, and what to look for in a home stager.

Watch Agent Meets Stager, Episode 1.

Episode 3, Realtor Meets Stager, Expired listings part 1

Episode 4, Realtor Meets Stager, Expired listings part 2

Realtor Meets Stager, Episode 5: Why you should have an exclusive buyer’s agent

Melissa Marro

About melissamarro

Melissa Marro is an international award winning home stager and professional speaker for the home staging and real estate industry. Founder and CEO for both SAR, Staging and Redesign Training and MRRE, Market Ready Real Estate's online home staging consultation program, Marro continues to help inspire and empower new and existing stagers as well as move the industry standards forward.


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